Resources of use
Conceptual thinking comes from discovery. Here you can find a list of resources that have helped inform my own thinking as I continue the journey of building my career and finding my voice.
Cultural Digest
Resources I use to keep up to date with cultural conversations and to challenge my personal mindset
The Diary of a CEO
A podcast brought to you by entrepreneur Steven Bartlett. A great weekly digest to inform personal development and professional advice. You might just stumble on a bit of wonder that changes your journey.
A Bit of Optimism
In this podcast, Simon Sinek sits down to talk to people who inspire him about life, leadership, and silver linings.
Scroll and find the conversations and titles that pique your interest and listen to an engaging conversation unfold.
Professional Development
My favourite podcasts to keep learning and developing in my career
Mi3 Audio Edition
A weekly wrap of the "must-know" developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry.
A great Aussie series with lots of local talent to stay up to date and informed in the industry.
On Strategy Showcase
Where marketers tell the stories behind the strategies that led to amazing campaigns. One of my favourite behind-the-scenes podcasts that combines strategy with creativity.
Hosted by Fergus O'Carroll.
The Prof G Pod
In this podcast series, Scott Galloway combines business insights and analysis with provocative life and career advice.
This podcast is one I can turn to and always find an episode of interest with an engaging discussion.
Conceptual thinking
Resources and sources of information I have used to inform my business concepts and theory
How to build brand
consistency
A beginner's guide from Hubspot and Brandfolder on the power and foundation of brand consistency.
This resource was used to help inform how I consider the power and effect of trust and authenticity in marketing.
Shifts in consumer shopping behaviour
Stackla research on the post-pandemic shifts in consumer shopping behaviour. A specific focus on authenticity, personalisation and the power of UGC. Stackla is a great resource for consumer research and informs the commercial lens for authentic marketing.
Edelman : Experts in
brand trust
Edelman was founded in 1952, and has remained an independent, family-run business. They are experts in brand communications and trust but my favourite part of their business is their insights and research.